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Despite economic challenges looming large — including prolonged downturns in both the housing and stock market — China’s fascination with luxury watches remains undiminished. Cyril Zingaro/WWGF/KeystoneCertainly at this year’s fair, well-dressed, well-accessorized Chinese customers appeared unfazed by economic uncertainties. After more than 20 years working in the region, he believes China’s economic slowdown is just a temporary phase. “The situation may be slightly (more) challenging for mid-level luxury brands (whose clients’ disposable incomes are potentially more at the whim of market forces). Collectors appreciate the craftsmanship, rarity, and heritage associated with luxury timepieces, which can hold or increase in value over time.
Persons: Matthieu Humair, Cyril Zingaro, Jackson Yee, Jaeger, Zhu Yilong, Wang Yang, Xiao Zhan, David Sadigh, Patek Philippe, Van Cleef, ” Sadigh, Valentin Flauraud, , Ricardo Guadalupe, “ We’ve, Pierre Albouy, Keystone Carson Chan, Richard Mille Asia, Bonhams, ” Chan, Raphael Young, Lange, Söhne, Wilhelm Schmid, Lumen, Chan, Vacheron, Young, Roger Dubuis, Dior, Louis Vuitton, Gucci — Chanel, Hermes, Hermès, Attelé, Chanel, Mademoiselle Chanel, Organizations: Geneva CNN —, Federation of, Swiss Watch Industry, IWC, Digital Luxury, CNN, Keystone, Fondation, , Berkley, Couture Locations: Geneva, China, Hong Kong, Asia, Switzerland, Chopard, Europe, , Asia — China, Guadalupe, Swiss, watchmaking
Two decades after Fred Levin, one of the Swiss watch industry’s market research pioneers, introduced many watch businesses to the benefits of data, he is back with a new performance measurement service, Luxury Watch Barometer. The business tracks point-of-sale data provided by more than 400 retail companies, with 2,100 store locations, across the United States, the Swiss watch industry’s largest export market for the past few years. In exchange for providing information, Mr. Levin said, retailers receive the monthly reports free of charge. Brands pay an annual fee of $50,000 to $250,000 for the information. “Participating retailers not only get the data — things like gross margin return on investment, inventory turns and sales growth — they also get the benchmark report so they can understand how they’re performing relative to the average,” he said.
Persons: Fred Levin, Levin, Organizations: Brands Locations: United States
My immersion in all things Swatch yielded two important outcomes: a new appreciation for the brand’s archive of delightful designs, and a Once Again on my wrist. It’s a great style for everyday wear, but it’s also exactly what I want in a travel watch. The things that make the Once Again special are the same things that make any watch desirable, namely an appealing aesthetic, a unique design and a great story. It’s also lightweight, comfortable and at 34 mm, the perfect size for my wrist. I also know enough about expensive watches to understand that whether it costs $60 or $60,000, the most important thing about a timepiece is how it makes you feel.
Persons: Jeremy Freed, it’s, It’s Organizations: Swatch Locations: Swiss, Tokyo
Nearly half of young adults are living at home in the US — a historical high not seen since the Great Depression, per the US Census Bureau. They are helping fuel a luxury boom, Morgan Stanley analysts say. That's a historical high not seen since the Great Depression era, Morgan Stanley analysts wrote in a Friday note. The analysts estimate that around 48% of young adults are living with parents in 2022, similar to levels seen in the 1940s. The levels of young adults living at home peaked at 49.5% around 2020, coinciding with the outbreak of the COVID-19 pandemic.
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